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30 June 20265 min read

A household brief people actually read

What to tell a nanny, a driver or a grandparent about the school day — and, more usefully, what to leave out.

Most households brief the people who help them badly, and not for lack of trying. The usual attempts are a long WhatsApp message in the morning, or a shared calendar nobody opens. The first is too much at the wrong time; the second is too much all the time.

The fix is not more detail. It is less, aimed better.

Give each person only their part of the day

A driver needs the pickup time, the gate, the child, and who is allowed to be in the car. A nanny needs the afternoon: what is on, what to bring, what the child eats, who to call. A grandparent covering a Thursday needs the whole day but in one page, including the things you would never think to say because you have never had to say them.

Sharing the family calendar with all three is the lazy version, and it fails in both directions at once: it gives each of them far more than they need, and it still does not tell them the one thing that actually matters, which is what to do when something changes.

Lead with what changed

A brief that starts with the routine gets skimmed, because the routine is already known. A brief that starts with 'Zayn finishes at 12.30 today, not 2.30' gets read, because the first line is the only line that is new.

Put the exception first, the essentials second, and the reference information last or not at all.

If the first line of a brief is something the reader already knows, you have taught them that the brief is skippable.

A format that works

Four lines, in this order. What is different today. Where and when, precisely — a gate number beats a school name. What to bring or collect. Who to call if something goes wrong, with the number written out rather than 'call me'.

Then, separately and only once, the standing facts: allergies, who may collect, the car seat rules, the route. These belong somewhere findable, not repeated daily. Repeating them daily is how they stop being read.

Write it the night before

The morning is the worst possible time to compose a brief, and it is when almost everyone does it. The information exists by about 8pm the previous evening; the ten minutes it takes then are worth an hour the next morning.

This is, admittedly, advice that is easier to give than to follow — which is why Leila writes the brief herself, from what actually arrived that week, and has it ready the night before for you to glance at. But the format above works with or without us, and it is the part worth stealing.

M
Mohamed
Co-founder
Leila