LeilaJoin the waitlist
MEET LEILA

Your family's AI copilot for everything it takes to run the week.

School, activities, appointments, the household. She reads it all, fills the forms, briefs the people who need it, and only comes to you when the decision is genuinely yours.

Zoo form is filled in. It needs your tap.
And the bus change?
5 handled today
THE PROBLEM

School admin is a second job.

It takes the hours you meant for your children, and it arrives whenever the school feels like sending it.

5 hrs
a week on school and activity admin
40+
messages a week across seven senders
1 in 3
terms where something is missed entirely
SWIM CLUB
Gala timings, please confirm
BUS COMPANY
Route change from Monday
CLASS WHATSAPP
212 new
Who has the spelling list?
SCHOOL OFFICE
Due Fri
Term 1 fee reminder
MS OKAFOR · YEAR 4
Thu
Zoo trip consent form
Please return the signed form and AED 90 by Thursday.
7 in 10
household mental-load tasks are carried by one parent, usually the mother.
Journal of Marriage & Family, 2024
92%
of mothers feel responsible for tracking most family tasks
Ipsos for GreenShield, 2026
68%
say that load peaks when the school year starts
Ipsos for GreenShield, 2026
WHAT SHE DOES

Anything you need, she has it covered.

Reads your school mail
Every sender, every term — newsletters, office notices, activity threads.
Takes what you forward
A WhatsApp screenshot, a photo of a letter, a PDF from the portal.
Talks like your PA
Ask her anything, any hour, and she answers from what she already knows.
Learns your family
Allergies, routines, pickups, who is allowed to collect whom.
Briefs the household
The nanny, the driver and your co-parent get their part of the day.
Acts, then checks in
She prepares everything. Your tap is the last step on what counts.
HOW IT WORKS

Connect once.
She takes it from there.

Gmail
WhatsApp
Calendar
01
You connect
School senders only. One call to set up.
Return the form and AED 90 by Thursday
02
She reads
Every message as it lands, and finds the line that matters.
ChildYasmin
AllergyPeanut
FeeAED 90
03
She prepares
The form filled, the reply drafted, the driver briefed.
Approve and submit
Ask Leila about this
04
You tap
Consent, payment, anything with a consequence. Then it's done.
THE APP

A short list, not another inbox.

Six places to look, and most days you only need the first. Home, Tasks, Approvals, Ask, Calendar and Family, with your profile and connected senders a tap away.

TUE 15 SEP
Good evening,
Sara.
Three things need you.
Yasmin
Year 4
On
Swimming 10:00, ballet 4:30
Bring
Kit bag, reading folder
HANDLED TODAY
Bus route change logged, Maria briefed, library book renewed.
Home
Today at a glance, and what she already took care of.
TASKS
Needs you now
Now
This week
Later
YASMIN · THU 18 SEP
Zoo consent form
Filled in. You tap Submit.
Review and submit
ZAYN · 1 OCT
Term fees, AED 12,450
Invoice checked against last term.
Tasks
Everything outstanding, grouped by when it matters.
Zoo consent form
Thu
Yasmin's class is going to the wildlife centre. I have filled the form and added her peanut allergy.
Child
Yasmin Haddad
Year and class
Year 4 Blue
Medical
Severe peanut allergy
Approve and submit
Approvals
The real form, already filled. One tap and it is submitted.
Ask Leila
Can Yasmin skip ballet on Thursday?
Yes. It is the last class before the recital, so Miss Dana will want notice. I can message her now.
Please do.
Sent. I moved her pickup to 3.15pm and told Maria.
Ask her anything…
Ask
A conversation that remembers the whole family.
SEPTEMBER
M
15
T
16
W
17
T
18
F
19
S
20
S
21
10:00
Swimming · Yasmin
Kit bag packed
12:30
Zayn finishes early
Maria collecting, Gate 2
16:30
Ballet · Yasmin
Recital in two weeks
Thu
Zoo trip · Year 4
Form due Wednesday
Calendar
Term dates, activities and pickups, in one week view.
FAMILY
Y
Yasmin
Year 4 Blue · Ms Okafor
Peanut allergy
Bus 14
Ballet, swim
Z
Zayn
Year 1 Green · Mr Haidar
Early finish Tue
Football
HOUSEHOLD
Omar (co-parent), Maria (nanny), Ravi (driver) each get their own brief.
Family
What she knows about each child, and who else gets briefed.
INTEGRATIONS

Inside what your family already uses.

Connect once and she works from the tools you already have. School and activity senders only. Personal mail is never read, and portal passwords are never stored.

More connections each term
Gmail
Outlook
Apple Mail
WhatsApp
Telegram
Calendar
School forms
PRIVACY AND TRUST

Children's data, handled like it's ours.

Four promises we hold ourselves to, and you can check any of them from inside the app.

You choose the senders
Leila only reads the school and activity addresses you approve. Everything else in your inbox stays invisible to her, and a sender can be removed in one tap.
Nothing acts without you
Anything paid, signed or sent waits for your approval. She prepares, you decide, and every action she takes is logged in plain language.
Stored in your region
Encrypted in transit and at rest, held in region, and handled under UAE PDPL and GDPR children’s-data rules.
Leave with your data
Export everything she knows about your family, or delete the account and its whole history, in a single step.
FAQ

Questions parents ask first.

Anything else, write to hello@hileila.com and a person answers.

Any school that emails or messages parents. She works from the messages you already receive, so nothing has to change on the school's side and no integration is required from them.

Let her take the admin. You keep the children.

Leila is opening city by city. Join the waitlist and we will tell you the week she reaches yours.